Internet Architecture
Net Outcomes Updates
  Internet Architecture - Digital Presence by Design January 2004  

In this issue...

Open Source CMS

Net Outcomes Workshops

Case Study - Cleanskins.com

Content Syndication using RSS

Glossary - Online Resources



Open Source CMS

Have you considered deploying an Open Source CMS for your next web project?

There are many pros and cons on each side when comparing Open Source vs Commercial tools for something as broad as Content Management. However be assured that many open source CMS tools are robust, feature rich and mature enough for quite demanding applications. But there is no such thing as the perfect CMS tool - open source or commercial - and no two organisations have the same needs.

Ultimately, it's like any other aspect of your web project: you must start from the business goals, define measurable ROI parameters, and involve all stakeholders. Then consider the user requirements, taking into consideration the three main groups:

  1. content creators or authors (they have the hardest job!)
  2. content managers or editors
  3. target audience or users of the website/intranet/ extranet

Define your requirements and you'll have a much easier time selecting the right tool. Bear in mind that there's really no such thing as a "free" CMS tool. All CMS require customisation, deployment, training, and ongoing maintenance and evolution. CMS software has become a commodity, it's really in the implementation that the costs stack up.

Check out the Case Study using Open Source CMS >>

   Dear James,

Internet Architecture have been creating online envionments since 1996. Recent changes in Internet, Intranet and Extranet solutions and the availability of of-the-shelf products combined with the growing maturity of open source CMS products mean you can now put together your own solution inhouse rather than outsource.

We've also come across some useful little gadgets that can add value to your website with a minimum of effort. Rich Site Summary (RSS) is just one example that we are featuring this issue.

I hope you enjoy this issue, I look forward to any comments or requests for future articles.

Cheers,
James Horne.

  • Net Outcomes Workshops
  •   Do you know how to deliver real outcomes from your online project?

    Do you know:

    • Which project management methodology to use?
    • What legal and privacy and copyright issues are relevant?
    • How to measure the performance of your website?
    • Who your online target audience is?

    If not, you may need to do a Net Outcomes Workshop. I've been working in the online world for over 8 years and decided that a simple and practical model for managing and delivering net projects was required.

    The Net Outcomes model seeks collaborative input from all the internal and external stakeholders in order to deliver measurable outcomes for the project.

    Download the Net Outcomes Workshop flyer (PDF) >>

  • Case Study - Cleanskins.com
  •   The challenge was to develop an online wine retailing solution to sell and distribute unlabelled wine to a national market.

    The solution included developing a simple database driven website, partnering with key ecommerce and banking institutions in Australia, and utilising global best practice off-the-shelf online marketing, email and e-commerce components.

    Cleanskins.com is now a market leader in online wine sales in Australia. The website was recently profiled on Channel 7's Today Tonight show.

    Visit www.cleanskins.com >>

  • Content Syndication using RSS
  •   RSS stands for either Really Simple Syndication or Rich Site Summary, depending on your preference. RSS is a protocol based on XML and allows a summary of website content to be placed in small file, usually called "rss.xml" at the root of a website. This allows other websites to index and display the content inline automatically.

    Or standalone RSS readers such as NetNewsWire or NewzCrawler can present the user with a list of headlines and brief descriptions for their favourite websites without taking the time to visit each website and scan for new content.

    Both methods of accessing the feed offer a big time saver and convenience service to readers of your website.

    More and more high traffic news websites like The Age Online, BBC News and New York Times now provide an RSS feed that's updated daily.

    To identify websites that offer RSS feeds, look for a symbol such as the one shown here, or a link labelled something like "subscribe to this RSS feed" or "Get free news headlines for your website".

    It can also be very easy to generate your own RSS feed, particularly if a simple blogging tool is used. Many blog tools such as iBlog automatically generate both web pages and an RSS file that can be uploaded to your website and may contain a title, description, and even images in the summary. We've demostrated the capability of this technology on the IA website if you're interested in how it works.

    See our demonstration of RSS content syndication >>

  • Glossary - Online Resources
  •   There are so many technology terms out there that we are constantly explaining what this or that TLA (three letter acronym) means. So we decided to start up a comprehensive glossary of Net Outcomes related terms on our website.

    Visit our Glossary >>


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